Boundary Condition Thinking

It is always interesting to recognize a simple pattern in your own thinking. Recently, I was wondering why I am so attracted to thinking about the margins of civilization, ranging from life on the ocean (for example, my review of The Outlaw Sea) to garbage, graffiti, extreme poverty and marginal lifestyles that I would never want to live myself, like being in a motorcycle gang. Lately, for instance, I have gotten insatiably curious about the various ways one can be non-mainstream. In response to a question I asked on Quora about words that mean “non mainstream,” I got a bunch of interesting responses, which I turned into this Wordle graphic (click image for bigger view)

Then it struck me: even in my qualitative thinking, I merely follow the basic principles of mathematical modeling, my primary hands-on techie skill. This interest of mine in “non mainstream” is more than a romantic attraction to dramatic things far from everyday life. My broader, more clinical interest is simply a case of instinctively paying attention to what are known as “boundary conditions” in mathematical modeling.

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The Gollum Effect

Throughout the last year, I’ve been increasingly troubled by a set of vague thoughts centered on the word addiction.  Addiction as a concept has expanded for me, over the last few months, beyond its normal connotations, to encompass the entire consumer economy. Disturbing shows like Hoarders have contributed to my growing sense that conventional critiques of consumerism are either missing or marginalizing something central, and that addiction has something to do with it. These vague, troubling thoughts coalesced into a concrete idea a few weeks ago, when I watched this video of a hand supermodel talking about her work, in a way that I can only describe as creepy.

The concrete idea is something I call the Gollum effect.  It is a process by which regular humans are Gollumized: transformed into hollow shells of their former selves, defined almost entirely by their patterns of consumption.

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What Entrepreneurs Can Learn from the Poor

I am going to come across as a terrible person in this post. I recently finished a fascinating book, Portfolios of the Poor, which chronicles the lives of desperately poor people around the world living on less than $2 a day. And I am going to review it from a thoroughly selfish angle: the surprising lessons for entrepreneurs from the $2/day world. In my defense, I started reading the book with nobler and more compassionate motives: I truly did want to understand the plight of the poor and learn what I could do to help. I was also just plain curious about povertynomics, if you will pardon a terrible neologism. But the content of the book was so surprising, and so obviously and intimately connected to the world of entrepreneurship, that that angle hijacked both my reading and blogging intentions.

So let’s go doing some greedy mining of wisdom-of-the-poor. If you’re not interested in entrepreneurship, this is not going to be the best review/summary/introduction for you, but should still be acceptable.

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The World of Garbage

For the last two years, I’ve had three books on garbage near the top of my reading pile, and I’ve gradually worked my way through two of them and am nearly done with the third. The books are Rubbish: The Archeology of Garbage by William Rathje and Cullen Murphy (1992), Garbage Land: On the Secret Trail of Trash by Elizabeth Royte (2005), and Gone Tomorrow: The Hidden Life of Garbage by Heather Rogers (2005).  Last week, I also watched the CNBC documentary, Trash Inc.: The Secret Life of Garbage. Notice something about the four subtitles? Each hints at the hidden nature of the subject. It is a buried, hidden secret physically and philosophically. And there are many reasons why uncovering the secret is an interesting and valuable activity. The three books are motivated by three largely separate reasons: Rathje and Cullen bring an academic, anthropological eye to the subject. Royte’s book is a mix of amateur curiosity and concerned citizenship, while Rogers’ is straight-up environmental activism. But reading the 3 books, I realized that none of those reasons interested me particularly. I was fascinated by a fourth reason: garbage (along with sewage, which I won’t cover here) is possibly the only complete, empirical big-picture view of humanity you can find.

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Ancient Rivers of Money

This entry is part 1 of 15 in the series Psychohistory

Sometimes a single phrase will pop into my head and illuminate a murky idea for me. This happened a few days ago. The phrase was “ancient rivers of money” and suddenly it helped me understand the idea of inertia as it applies to business in a deeper way. Inertia in business comes from predictable cash flows. That’s not a particularly original thought, but you get to new insights once you start thinking about the age of a cash flow.

We think of cash-flow as a very present-moment kind of idea. It is money going in and out right now. But actually, major cash flow patterns are the oldest part of any business. It is the very stability of the cash flow that allows a business to form around it. In fact, most cash flows are older than the businesses that grow around them. They emerge from older cash flows.  When you buy a sandwich at Subway, the few dollars that change hands are part of a very ancient river of money indeed. Through countless small and large course changes, the same river of money that once allowed some ancient Egyptian to buy some bread from his neighbor now allows you to buy a sandwich.

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The Seven Dimensions of Positioning

I don’t like reinventing the wheel, so for months now, I’ve been trying to reconcile everything I know about traditional business (think Peter Drucker and the Harvard Business Review) with all the seductive ideas I’ve been learning from the Lean Startup movement (and I’ll admit I am simultaneously attracted to, and wary of, those ideas). Some instinct led me to focus on a single word: positioning.

It seemed to be the key word, and I think my instincts were correct. I’ve concluded that positioning, defined in a 7-dimensional way, is the single most important word in business. So what is positioning? It is a generalization of the idea of product-market fit. It is the controlled, but not deterministic, crossing of a threshold beyond which the business suddenly seems to come alive and “work.” The emotion changes from depressed to excited. The energy changes from languid to explosive. The rhythms change from weak and uncertain to harmonious, vigorous and steady. Positioning happens when a business has an “Aha!” moment, and discovers identity, profitability and sustainability.  The business has found its groove and tempo (the business word for tempo is clockspeed) Positioning involves throwing seven firing switches from “Off” to “On” position and all 7 cylinders firing steadily enough that anyone in the business can take a real vacation without everything going to hell. [Read more…]

The Greasy, Fix-It ‘Web of Intent’ Vision

The Web of Intent is a term that’s starting to get tossed around a lot, and I’ve gone from being wary about it to believing strongly in it. I was introduced to the term by Nova Spivack about a year ago and was initially skeptical. Could Web ADD be reversed? Can technology give us a true knob to allow us to tune our engagement anywhere from ‘distracted’ to ‘laser focused’? From knee-jerk reactive to coolly deliberate? Actually that’s how I think of the concept: a technology model that gives users this control knob to manage their online experiences:

The evidence is slowly starting to roll in. This conceptual knob can be created through a generation of “Intent” technologies. What’s more, this knob is what will likely save the publishing and media industries.  It will also save our brains from getting fried, and create a new dynamic in the ongoing disruption of all types of information work.

As I thought more about some of the core ideas (see Nova’s posts What’s After the Real-Time Web? and The Birth of the Scheduled Web), I started to understand the power of the model.

This is where I am placing my bets. Not the 3D Web, not the “Mobile/Touch Web”, not the “Internet of Things” and not the “Semantic Web.” Those are important, but secondary. I am going all-in on the “Web of Intent” as the next main act that will reshape the Internet. As I’ll explain later, it is a gritty, greasy, roll-up-sleeves, fix-it vision, that is emerging in response to actual problems, as opposed to a vision born out of new possibilities (combined with the smoking of illegal substances).

So here you go: my primer on what the Web of Intent actually is, in terms of user experience (UX), concepts and technology. We’ll need to start by reframing what Web 2.0 actually is.

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Down with Innovation, Up with Imitation!

Perhaps it is professional burnout, but lately I’ve been getting extremely tired of all the stupid things people say about innovation. Especially stupid positive things. A great deal of the stupidity in the conversation about innovation is driven by the desperate urge to be original for the sake of being original. There is a pervasive, unexamined assumption that originality is always a good thing. Copycats, by Oded Shenkar is a delightful little book that takes on a project that I strongly support: taking down the holy cow of innovation and extolling the virtues of imitation.  Ironically, it is one of the most original business books I’ve read in the last few years. It even manages to say something new about the business case everybody loves to hate: Southwest Airlines.

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A Big Little Idea Called Legibility

James C. Scott’s fascinating and seminal book, Seeing Like a State: How Certain Schemes to Improve the Human Condition Have Failed, examines how, across dozens of domains, ranging from agriculture and forestry, to urban planning and census-taking, a very predictable failure pattern keeps recurring.  The pictures below, from the book (used with permission from the author) graphically and literally illustrate the central concept in this failure pattern, an idea called “legibility.”

States and large organizations exhibit this pattern of behavior most dramatically, but individuals frequently exhibit it in their private lives as well.

Along with books like Gareth Morgan’s Images of Organization, Lakoff and Johnson’s Metaphors we Live By, William Whyte’s The Organization Man and Keith Johnstone’s Impro, this book is one of the anchor texts for this blog. If I ever teach a course on ‘Ribbonfarmesque Thinking,’ all these books would be required reading. Continuing my series on complex and dense books that I cite often, but are too difficult to review or summarize, here is a quick introduction to the main idea.

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The Missing Folkways of Globalization

Between individual life scripts and civilization-scale Grand Narratives, there is an interesting unit of social analysis called the folkway. Historian David Hackett Fischer came up with the modern definition in 1989, in his classic, Albion’s Seed: Four British Folkways in America:

…the normative structure of values, customs and meanings that exist in any culture. This complex is not many things but one thing, with many interlocking parts…Folkways do not rise from the unconscious in even a symbolic sense — though most people do many social things without reflecting very much about them. In the modern world a folkway is apt to be a cultural artifact — the conscious instrument of human will and purpose. Often (and increasingly today) it is also the deliberate contrivance of a cultural elite.

Ever since I first encountered Fischer’s ideas, I’ve wondered whether folkways might help us understand the  social landscape of globalization. As I started thinking the idea through, it struck me that the notion of the folkway actually does the opposite. It helps explain why a force as powerful as globalization hasn’t had the social impact you would expect. The phrase “global citizen” rings hollow in a way that even the officially defunct “Yugoslavian” does not. Globalization has created a good deal of  industrial and financial infrastructure, but no real “social landscape,” Friedman-flat or otherwise. Why? I think the answer is that we are missing some folkways. Why should you care? Let me explain. [Read more…]