About Adam Elkus

Adam Elkus is a PhD student in Computational Social Science at George Mason University and a New America Foundation Cybersecurity Initiative fellow. All opinions are his own.

The Strategy of No Strategy

Strategy is everywhere in our society. But strategy in practice seems to be a cruel and even silly joke. I learned that the hard way when I went to college long before I ever studied strategy formally. My own “strategy” about how to get through college collapsed virtually the moment I set foot on campus. I was living on my own for the first time and had never been outside of California’s perennial summer weather environment before. I was a poor fit for an East Coast school and didn’t last a full year, getting ill from the cold temperature and transferring out to a California school. At the time, I felt like a failure.

Ensō (c. 2000) by Kanjuro Shibata XX. CC BY-SA 3.0

Like many people of my generation and my socio-economic bracket, my teenage years were eventually consumed by the looming issue of where to go to college. I tried to get the best grades, study hard for the SAT, and make whatever connections I could with alumni to get into colleges I wanted. I applied to many of them, recycling and modifying personal statement letters like the individual payloads and sub-payloads of a MIRV’d nuclear missile. Once I got to college, the clarity and structure that routine provided evaporated. I had to make my own. It was certainly very difficult.

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The Strategy of (Subversive) Conflict

The strong do what they will, the weak do what they must, and the manipulated do what they think they must (which is what the strong or weak will). Manipulation — influencing behavior by altering another’s viewpoint in a manner indifferent to whether or not the alterations are true or desirable — is one of the most important aspects of social conflict and competition.  While you may not be interested in manipulation, manipulation is interested in you (though it may disguise this interest beneath layers of dissimulation).  In this post I provide a selective overview of the theory and practice of manipulation. Why does this matter? Whether in geopolitics or at home, we must either understand and confront manipulation or be victimized by a Machiavellian Mini-Me.

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