Comments on: Groundswell by Charlene Li and Josh Bernoff http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/ experiments in refactored perception Wed, 08 Feb 2012 03:00:57 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: How many Social Media Gurus does it take to screw in a lightbulb? - Quora http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-9459 How many Social Media Gurus does it take to screw in a lightbulb? - Quora Fri, 21 Jan 2011 21:12:50 +0000 http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-9459 [...] for screwbulb tightening etc.p.s. Josh, you already commented on my review a couple of years ago at http://www.ribbonfarm.com/2008/0... ... if Charlene sees this, I hope you like the review too :)Insert a dynamic date hereView All 0 [...] [...] for screwbulb tightening etc.p.s. Josh, you already commented on my review a couple of years ago at http://www.ribbonfarm.com/2008/0... … if Charlene sees this, I hope you like the review too :) Insert a dynamic date hereView All 0 [...]

]]> By: Asmita http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-3750 Asmita Tue, 08 Dec 2009 14:54:59 +0000 http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-3750 Hi Venkat, Thank you for a very helpful summary. And its really graet to see nice comment from the author. Looks like author is implementing groundswell and is a critic in this world( roles given in groundswell) ... Thanks Asmita Hi Venkat,

Thank you for a very helpful summary. And its really graet to see nice comment from the author. Looks like author is implementing groundswell and is a critic in this world( roles given in groundswell) …

Thanks
Asmita

]]> By: Enterprise 2.0 Blog » Blog Archive » Books for an Enterprise 2.0 Canon http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-1698 Enterprise 2.0 Blog » Blog Archive » Books for an Enterprise 2.0 Canon Wed, 17 Dec 2008 16:00:50 +0000 http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-1698 [...] 2.0: Groundswell by Charlene Li and Josh Bernoff, which bumps Naked Conversations by Robert Scoble and Shel Israel* to [...] [...] 2.0: Groundswell by Charlene Li and Josh Bernoff, which bumps Naked Conversations by Robert Scoble and Shel Israel* to [...]

]]> By: Venkat http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-996 Venkat Fri, 13 Jun 2008 01:52:04 +0000 http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-996 Thanks for the comment Josh. I agree, cluelessness and flexibility in outlook are not the same thing, and having an objective is definitely better than the former :) Extremely glad to hear HBP may be experimenting with a 2.0 aesthetic -- have also noticed their smart flight-duration-sized pocketbooks. A press to watch I hope, though I haven't liked the last couple of books I read from there, besides yours. Venkat Thanks for the comment Josh. I agree, cluelessness and flexibility in outlook are not the same thing, and having an objective is definitely better than the former :)

Extremely glad to hear HBP may be experimenting with a 2.0 aesthetic — have also noticed their smart flight-duration-sized pocketbooks. A press to watch I hope, though I haven’t liked the last couple of books I read from there, besides yours.

Venkat

]]> By: Josh Bernoff http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-995 Josh Bernoff Thu, 12 Jun 2008 14:49:28 +0000 http://www.ribbonfarm.com/2008/06/11/groundswell-by-charlene-li-and-josh-bernoff/#comment-995 Thanks so much for this detailed and thoughtful review. Very impressive. We and you are clearly at different places on the scale of "do it and the value will become clear" vs. "do it with a specific goal in mind" schools of thought on social applications. But I am not totally out on the far end -- I recognize there is a lot of serendipity in social activity. It's just that in working with corporate clients, they make the mistake of going forward without clear goals far more often than going forward without enough flexibility in outlook. Worth thinking about, though. Regarding the cover -- when Stephani sent it to me originally, it was zoomed in at 200% and I had an immediate visceral dislike to the bright and shocking color scheme. But after showing it around to many others I realized I was wrong. Thank god I was open to the positive reactions from others. It stands out and with luck may become iconic. Right now it's one of my favorite things about the process of doing this book. And if you look at Harvard Business Press' other books, you will see this is a departure. They are using us, I think, to go for a higher level of graphical creativity. Thanks so much for this detailed and thoughtful review. Very impressive.

We and you are clearly at different places on the scale of “do it and the value will become clear” vs. “do it with a specific goal in mind” schools of thought on social applications. But I am not totally out on the far end — I recognize there is a lot of serendipity in social activity. It’s just that in working with corporate clients, they make the mistake of going forward without clear goals far more often than going forward without enough flexibility in outlook. Worth thinking about, though.

Regarding the cover — when Stephani sent it to me originally, it was zoomed in at 200% and I had an immediate visceral dislike to the bright and shocking color scheme. But after showing it around to many others I realized I was wrong. Thank god I was open to the positive reactions from others. It stands out and with luck may become iconic. Right now it’s one of my favorite things about the process of doing this book. And if you look at Harvard Business Press’ other books, you will see this is a departure. They are using us, I think, to go for a higher level of graphical creativity.

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